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Why doesn't the Post put its daily edition online? When newspapers put their stories online, they erode the readership of their print edition. Ads in print produce powerful results for advertisers while online advertising doesn't work as well.
Newspapers have struggled for more than 15 years to get their websites to break even (that is, produce enough ad revenue to cover their newsgathering costs), and none has succeeded. If online advertising worked for small- and medium-sized businesses, newspaper websites would be flourshing.
"Experts" like to say that print is dead, but our newsracks empty quickly each day. People go out of their way and make an extra effort to pick up the Post. Demand for the Post exceeds supply. This phenomenon has attracted the attention of The New York Times, which came to Palo Alto to write about it.
One reason for this demand is our strong local news coverage. We break important stories before the other papers, and we cover controversial topics that other publications won't touch. In addition, some readers tell us they pick up the Post for the ads because we have many more advertisers than other local papers.
Often readers ask if there is a way to look up stories we've published previously. So we have decided to open our archives to the public. Stories we've written should be available in our archives within a week of publication. These archives aren't a substitute for getting the Post every day, but they are helpful for those in need of stories we've published in the past.
On a related topic: Two of the Post's competitors get government subsidies. Read our June 14, 2010 editorial about that.